Full Service Search Engine Marketing
Brand Development, Web Design, and Google Analytics Specialists
Experienced in SEM, SEO, Social Media, and Traditional Media
Branding Development & Brand Management
Your boarding pass to consumer loyalty and business growth
But it’s much more than a logo, a slogan, or a color scheme.
“Customer experience” - urgh, another marketing term – a fleeting phrase to say in the moment, that means very little at all. Right? Wrong. Very, very wrong. Customer experience is set to take over product and price as key brand differentiators – and it’s going to happen by 2002. The long and short of which is that your branding MUST be on-point, from the moment they see you online, to every time your after sales look after them in the future. Your corporate identity should speak to your audience on a deep level – reflecting your ethics, your values, every way in which you are unique. It should paint an instant picture of who you are, what you stand for and, most importantly of all – why you’re unique.
“Customer experience” - urgh, another marketing term – a fleeting phrase to say in the moment, that means very little at all. Right? Wrong. Very, very wrong. Customer experience is set to take over product and price as key brand differentiators – and it’s going to happen by 2002. The long and short of which is that your branding MUST be on-point, from the moment they see you online, to every time your after sales look after them in the future. Your corporate identity should speak to your audience on a deep level – reflecting your ethics, your values, every way in which you are unique. It should paint an instant picture of who you are, what you stand for and, most importantly of all – why you’re unique.
Brand Services
Although the digital world is exploding, the principles of branding are still a key to business success. Learn how our agency can help your business grow with effective branding services.
BRAND DEVELOPMENT
The average branding agency will ask you about the image you’d like to convey. Your typical marketer will quickly gain a good grasp of your industry. Well, we’re not your average branding agency – nor are we your typical marketers. Sure, we do all of these things. But we do so much more besides. You see, we whole-heartedly believe in thinking differently – in creating brand stories that resonate with your target market – stories that are based upon data-informed strategy and creativity. All of which is based on a deep understanding of your industry.
BRAND STRATEGY
Your branding could and should be supporting your business – accelerating your growth and capable of seeing you through times of turbulence. Yet truly effective branding takes more than just slick graphics and a novel marketing approach. We are not just marketers. We are strategists, story tellers, consumer psychologists. Far beyond creative briefs, brainstorms and color swatches, we define market positioning, develop brands and connect, meaningfully, with your online audience – leading them to care, call, convert. And we do all of this, for start-ups just setting out, as well as for businesses years-down-the-road.
BRANDING DESIGN
Our branding service spans from designing brochures, logos and web sites, to re-designing business stationary and re-writing slogans. But it always begins with your target market – who we get to know, inside out, to encapsulate your company in a way that connects. Our graphic design and corporate identity service harnesses the power of imagery to evoke emotion and communicate feelings – connecting better and more powerfully with your target market.
Real Customers say:
Above the Fold Agency provided social media consultation for our start-up company and set up the company and individuals LinkedIn profiles. They are forward thinkers and provide experienced advisement with enthusiasm as if they are a partner in your company. It was a pleasure working with a principle of a company and receiving first in class customer service. I recommend Above the Fold to any company looking to maximize their marketing needs.
I have been working with Matt for more than 15 years. He has always gone above and beyond for my company's marketing needs. The current team of professionals that Matt has in place with Above the Fold is top notch. I don't take recommendations lightly, and I would recommend Matt to everyone.
