Full Service Search Engine Marketing
Brand Development, Web Design, and Google Analytics Specialists
Experienced in SEM, SEO, Social Media, and Traditional Media
WELCOME TO ABOVE THE FOLD
FOCUS. AIM HIGHER.
WE GET YOU THERE.
SEM | SEO | SOCIAL MEDIA | WEB DESIGN | BRAND DEVELOPMENT | TRADITIONAL MEDIA | ANALYTICS
WHAT WE DOFOCUS. AIM HIGHER.
We’re Above The Fold, a progressive (not stuffy) full-service boutique marketing agency. Big corporate just isn’t our thing. However, we’re still a team of hand-picked marketing mavericks with over 25 years combined experience. Whether you need a major lift or a little wind under your wings, we utilize cutting-edge technologies coupled with raw market know-how to actualize your brand’s authentic story, and increase revenue so you can truly soar.
Google’s Perception of You
First things first, how does Google score the following components of your digital landscape?
SEO
Mobile
Usability
Technologies
Social
Local
Visitors
Our custom in-depth report grades on a 100-point scale that represents your Internet Marketing Effectiveness. The algorithm is based on 70 criteria including search engine data, website structure, site performance and others.
1
Your digital landscape is barely on Google’s radar. Better get on our optimization flight fast to get out of the digital Bermuda Triangle!
2
Your online perception is like traveling in a single propeller plane...you’ll get to your destination but it’s gonna take awhile. You need a boost!
3
Good work! You have logged the digital fly time required to be Google friendly but let’s climb even higher! Call Us 760.613.1212
Where do you score?
Click below to find out for FREE! Don’t worry. We’re masters at fixing search engine failure.
Services
PPC Management (SEM)
Even if you have the most beautifully designed website around, it’s all for nothing if you’re not on Google’s radar. We get you to the first page with our powerful tools and expertise in the following: • Pay Per Click (PPC) • Cost Per Click (CPC) • Cost Per Impression (CPM) • Google Adwords • Bing Ads
Website Design
See us as your web captain; developing a sophisticated, simple, and exquisite visual user experience that’s specifically tailored to your company’s needs. Services include: • Design • Development • Hosting • Wide range of styles from small custom to advanced online stores
Social Media
Whether starting from scratch or managing a massive following, social media should be an integral part of your marketing plan. We help clients engage with customers, build relationships, and create a cult following in a natural and on-brand way. Platforms: • Facebook • Instagram • Twitter • Pinterest • Snapchat • LinkedIn
Search Engine Optimization (SEO)
Outrank the competition and leave them in the dust with an effective SEO strategy. SEO will increase the online visibility of a website or a web page in a web search engine's unpaid results—often referred to as "natural", "organic", or "earned" results.
Email Marketing
Barrel roll the competition with one of the most cost effective and important resources for communicating with your customers on a consistent basis. We nurture your list through segmentation, targeted messaging, and poignant call to action triggers that significantly drive sales.
Reputation Management
Trolls are out there and on the prowl, and can seriously nosedive your reputation. We’ll stop them in their tracks, and banish them back to under the bridge where they belong. How we do it: • Develop a strategic plan to handle or get ahead of bad press • Monitor social platforms • Shape public perception by influencing online information
Content Marketing
Your company’s blog should never be on autopilot. Content is your golden ticket to conveying your brand’s personality, building trust, and giving your fans what they really want. Methods of Sharing Content: • Developing industry insider blog • Useful & informative video content • Social media posts packed with free information to stimulate interest in products/services
Traditional Media (Print, Direct Mail, TV, Radio, Billboard)
Traditional media still holds its rightful place even amongst the digital marketing landscape. We utilize this medium to generate brand awareness on a massive scale.
REPORTING & ANALYTICS
Instinct may be our middle name, but it’s just one way we go about the decision making process. By utilizing intelligent and specialized reporting and analytics to navigate marketing decisions, we’re empowered with real-time data that shows the proof really is in the pudding.
Local SEO And Maps Optimization
Local SEO is an effective way to market your brick-n-mortar business online that relies primarily on the consistency of the name, address, and phone number (NAP) of your business being listed across the web. Start showing up in Google Maps, Bing Maps, and more to send customer walking in your door.
Branding
What’s your vibe? Let’s show it off to the world! We’ve created an innovative process for expressing your company’s personality, voice, and core values.
Display Advertising
Display advertising makes sure your brand is visually engaging your customer across the web. Whether a retargeting campaign or direct media buys, we'll ensure your brand is reaching the right audience ready to buy today.
Conversion Rate Optimization (CRO)
Conversion Rate Optimization takes existing traffic to your website and extracts maximum value to ensure you are generating as much revenue as possible. Through testing button colors, page layouts, and much more, we'll get your website blasting off.
OUR PROCESS
1. SPARK
All great change begins with a single idea, a spark.
"No matter what people tell you, words and ideas can change the world."
~Robin Williams
"No matter what people tell you, words and ideas can change the world."
~Robin Williams
2. CHAT
Hello from the other side. We’re here to listen, really, and understand your business.
"Building a transparent relationship & step-by-step roadmap towards success is our ultimate goal. Great things in business are never done by one person. They’re done by a team of people."
~Steve Jobs
"Building a transparent relationship & step-by-step roadmap towards success is our ultimate goal. Great things in business are never done by one person. They’re done by a team of people."
~Steve Jobs
3. CRAFT
We marry traditional competitive market analysis with big innovative strides to craft the design, framework, and strategies to propel your business forward.
“If you’re trying to create a company, it’s like baking a cake. You have to have all the ingredients in the right proportion."
~Elon Musk
“If you’re trying to create a company, it’s like baking a cake. You have to have all the ingredients in the right proportion."
~Elon Musk
4. LAUNCH
From concept to take-off, we’re with you every step of the process. We’re even here to maintain momentum to continue supporting you in what you love.
"If you can dream it, you can do it."
~Walt Disney
"If you can dream it, you can do it."
~Walt Disney
5. ANALYZE
Transparency is our middle name. After scouring through every data point we provide a detailed data report that let’s you see what campaigns are skyrocketing, and which ones need a little extra jet fuel.
"Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway.
~Geoffrey Moore, Author of Crossing the Chasm & Inside the Tornado
"Without big data analytics, companies are blind and deaf, wandering out onto the Web like deer on a freeway.
~Geoffrey Moore, Author of Crossing the Chasm & Inside the Tornado
6. TWEAK
We believe if you stop improving, you stop flying high. We’ll continue tweaking until we hit every outlined target.
“There is always space for improvement, no matter how long you’ve been in the business.”
~Oscar De La Hoya
“There is always space for improvement, no matter how long you’ve been in the business.”
~Oscar De La Hoya
NO LONG-TERM CONTRACTS
NO HIDDEN FEES
NO SURPRISES
YES. WE'RE SERIOUS.
TAKE A SEAT. BUCKLE UP.
ENJOY THE RIDE.
ENJOY THE RIDE.
Click on the button below to contact us. Or simply dial 760.613.1212
Josie Marie | Brand Ambassador
Matt Schwarzmann | Founder
Oliver Jones | Brand Ambassador
WHO WE ARE
We at Above The Fold eat, sleep and breathe marketing. Our appetite plays into the core of how we help businesses. Our compulsiveness drives us to weave measurable results-oriented campaigns with imaginative flare into the fabric of robust marketing strategies. In other words, we’ve got serious gumption that churns out tangible results. Beyond that, we aspire to build long-term relationships as a trusted marketing partner; we got you. We’re committed to spirited creativity and fostering an environment where fun, integrity and professionalism are the pillars that light our path and navigate our way.We are also equally passionate and have a soft spot for all animals, especially four-legged pups. We have two brand ambassadors, Josie-Marie and Oliver-Jones, who keep us on track but also preach work-life-balance.
THE FOLD
Sharing our brightest ideas for growth, meaningful storytelling, and straight up hustle tactics. Take flight with us!
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